MINISTRY OF HEALTH AND SOCIAL SERVICES – Strategic Mobile Billboards Campaign for COVID-19Awareness
November 2022 – HEKAMI OUTDOOR partnered with the Ministry of Health and Social Services to implement a strategic mobile
billboards campaign for the #kickcovidoutofnamibia initiative. Deploying seven (7) mobile billboards at key strategic points, including
national roadblocks and border posts, the campaign encourages Namibians to get vaccinated against COVID-19. The strategic
placement aims to increase vaccine turnout, supporting the Ministry’s target of vaccinating seventy-five percent (75%) of the
population. The Ministry’s strategic Out of Home (OOH) campaign effectively reaches the population on the move, addressing a vital
public health issue. HEKAMI OUTDOOR’s partnership ensures the success of this campaign in disseminating crucial information and
encouraging public participation.